Creative Mind: Miminat Shodeinde
The British Nigerian talent’s London firm has amassed a scintillating design portfolio of modish objects, exquisite furnishings, and resplendent homes
Miminat Shodeinde has always been in touch with her entrepreneurial side, from observing the African Caribbean beauty boutiques her mother opened around England to launching her own design and interiors practice while studying art at Heriot-Watt University in Edinburgh. “I’m so fascinated by how people move through space and how objects shape mood and behavior,” says the British Nigerian talent, whose London firm has amassed a scintillating design portfolio of modish objects, exquisite furnishings, and resplendent homes from South Africa to Spain. “Rather than make something that’s just beautiful to look at, I want to create environments that people can live inside.”
That multifaceted perspective pushes her work in unexpected directions, culminating in “a collage of influences that end up revealing who I am,” Shodeinde explains. Researching aerospace engineer and tycoon Howard Hughes yielded a collection of statuesque furnishings whose sharp angles and linear forms evoke flight. Her Yoruba heritage inspired swooping wood-and-metal vessels suffused with feminine softness and the fluid brilliance of aluminum. “My process isn’t linear,” she admits. “I soak up everything I see, smell, hear, feel, and taste.”
On display: Last year, she opened her studio’s first showroom, an intimate storefront in London’s St. John’s Wood, where she situates her dazzling objects alongside personal curations of art, books, and film.
Up next: Shodeinde is introducing a table with an Italian heritage brand during Milan Design Week in April, launching a furniture line with MillerKnoll, and finishing three homes, including a ground-up concrete mansion in India.
A version of this article first appeared in print in our 2026 Spring Issue in the section “Creative Minds.” Subscribe to the magazine.