Love All: These U.S. Open Collaborators are Bringing Their ‘A’ Game to the Court

1. Moët & Chandon Quenches Thirst for Elegance as Official Champagne of U.S. Open

Tennis fans with a penchant for bubbles will be delighted to hear Moët & Chandon was tapped as this year’s official champagne of the 2024 U.S. Open. To keep things popping, not only will the beloved champagne House offer its iconic beverage at several locations throughout the U.S. Open grounds, but also at The Moët & Chandon Clubhouse bar, which will be opened to all tournament attendees and Courtside Premier ticket holders. To add a touch of exclusivity, tournament-goers will have the chance to experience limited-edition offerings, as well as take home The Moët & Chandon x U.S. Open Golden Goblet with select purchases.

“We are excited to partner with the USTA and US Open as the official champagne of this iconic event,” says Sibylle Scherer, President and CEO of the House. “At Moët & Chandon, we have a longstanding history of being at the forefront of leading moments in sports, to inspire and celebrate athletes and their teams with our love for excellence, elevating experiences worth sharing, just like the U.S. Open.”

2. Ralph Lauren Nets Another Win With Bold Twist on Classic U.S. Open Looks

Ralph Lauren is back for its 19th year as the official outfitter of the U.S. Open, and this year’s collection—featuring iconic styles and silhouettes including polo shirts, varsity jackets, cable knits, and bold graphic tees—is a testament to timeless classics. For this year’s tournament, 215 on-court officials will don Ralph Lauren apparel, while 400 ball crew members will be decked out in bold hues of blue, green, orange, and yellow, and graphic color blocking reflecting what the iconic fashion label calls the “electric atmosphere” of New York and the tournament. Items from the collection will also be available for fans to purchase in sizing for men, women, and children. This year, for the first time ever, Ralph Lauren will also release select items from the upcoming 2024 Pink Pony collection, which will be available exclusively onsite at the U.S. Open ahead of it’s fall drop date.

3. Van Leeuwen and American Express Keep U.S. Open Fans Cool With Limited Edition Mint Ice Cream Flavor

Tennis fans looking to keep their cool will be delighted to find Van Leeuwen’s exclusive new U.S. Open flavor, “Match Point Mint Chimp x Amex.” The green mint chip with blue frosting swirl ice cream will be sampled at the U.S. Open American Express Fan Experience in the Card Member Lounge, and will also be available for purchase at 23 Van Leeuwen scoop shops around New York City. Prior to the tournament, American Express brought a special edition pop-up ice cream truck around Manhattan offering samples of the special scoop. “This year, Amex is excited to bring the excitement of tennis beyond the grounds and support a local small business with a delicious, limited-edition Van Leeuwen ice cream flavor, and bring back many of the perks and experiences that we know tennis fans adore,”  said Shiz Suzuki, Vice President, Global Brand Sponsorships & Experiential Marketing at American Express.

4. Aperol Toasts to Fashion with U.S. Open Capsule Collection

Aperol is serving more than spritzes at the U.S. Open this year as the iconic cocktail liqueur has ventured into the fashion world. Tapping Emily In Paris star Ashley Park to help kick things off, the brand has launched an apparel collection to celebrate the sport of tennis. “I love tennis and watching live sports outdoors and I’m so excited to attend the U.S. Open with Aperol this year,” says Park, a spritz enthusiast. “The Aperol Spritz is my favorite cocktail and the vibrant flavor makes it perfect for celebrating joyful occasions with friends.”

The capsule collection is inspired by Aperol’s signature color orange, and ranges from hats and t-shirts to sweater vests and match sets.  In addition, Aperol is bringing back its Aperol Spritz Bar for the second year in a row, where guests can enjoy light bites and delicious drinks near the main entrance of Arthur Ashe Stadium.

5. Rolex Proves a Timeless Staple of the U.S. Open Festivities

Rolex became the Official Timekeeper of the U.S. Open in 2018, and counts defending champion Coco Gauff as one of it’s official Testimonees. Gauff—who joined the watchmaker in 2019—is among some of the most distinguished tennis greats to partner with the brand. Included in the line-up of official Testimonees is 18-time Grand Slam singles champion Chris Evert, Björn Borg, who won five consecutive Wimbledon singles crowns, and Swiss champion Roger Federer, the first man to win 20 Grand Slam singles titles. “I always look forward to playing at the U.S. Open and I think the experience of playing on Arthur Ashe helped me win last year. I’m used to all the sounds, and the crowd’s energy is definitely important for me—it pushes me through some of the tough matches. I’ve been with Rolex since I was 15 and for them to have believed in me from such a young age is incredible. This year, returning as the defending champion of New York, will be a first for me, so let’s see what happens. I’m looking forward to the challenge.”

6. Equinox Hotel Partners with BLADE for Skies the Limit Transportation Option

Many tennis fans will agree that simply getting to Queens on time for the evening matches deserves a title in itself, which is why BLADE and Equinox Hotel  have teamed up to offer guests an alternative route when it comes to transportation. Guests will begin with a short walk from Equinox Hotel New York to BLADE Lounge West, where they will then board a helicopter for a 5-minute ride to LaGuardia Airport. Once landed, fans will hop into a waiting SUV and transported to the VIP entrance of the U.S. Open, hassle-free. Fans have the option to book by-the-seat, or by charter.