Leica Camera Unveils New York Flagship in the Meatpacking District

Leica cameras have long been synonymous with elegance and quality, a favorite tool of both discerning photographers and journalists who value precision engineering and a timeless aesthetic. The esteemed German company is so committed to the art of photography itself that it recently unveiled a New York City flagship that not only offers the brand’s full range of retail products but also includes the Leica Gallery, a dedicated art space that will stage regular exhibitions featuring international talents.

Located in the Meatpacking District, just blocks from The Whitney Museum of American Art and the High Line, the new destination on West 13th Street spans two floors and more than 3,000 square feet. The street level includes the retail portion, where Leica’s entire range of cameras, lenses, sport optic products, and watches are available.

Additionally, on display here is the brand’s first 4K laser TV, the Cine 1, which is newly available in the United States and comes in 100-inch and 120-inch versions. The sleek device is what’s known as a short throw (UST) projector, made in partnership with manufacturer Hisense and equipped with a Leica-engineered Summicron lens that ensures ultra-crisp picture quality.