Flamingo Estate Launches Collaboration with JW Marriott Hotels

“I think there’s this real sense of our life getting more shallow because we’re not experiencing our senses deeply. We’re not tasting and touching and smelling the earth and traveling into the wilderness,” Flamingo Estate founder Richard Christiansen tells Galerie. “I hope we can bring that into people’s world through the products we make and the things we do. One of the greatest luxuries is to slow down.”

As guests enter the hotel, the co-branded scent Expansion wafts through the lobby and other public spaces with notes of holy basil, lotus flower, and rosemary. “Scent is especially exciting because if you think about times that we’ve all encountered a scent that might bring back a really pleasant memory, it takes you back in time, so I’m hopeful that the guests will encounter our new signature scent and that guest is going to think back to this amazing stay they had with JW Marriott,” says Rohr. The herbaceous aromas are encapsulated in a hand-poured candle for guests to purchase and bring home to remember their stay.

Nature is also infused in the soundtrack of the JW Marriott properties, tailored to the time of day. Four playlists—Aurora, Sun, Twilight, and Moon—incorporate atmospheric sounds and melodic compositions to encourage mindfulness and bring a distinct energy at different times of the day as guests move in and out of the space and are available on Flamingo Estate’s Spotify channel.

One of the mainstays to the Flamingo Estate brand is its honey. Growing up on a farm in Australia where both his parents were beekeepers, Christiansen inherently learned the art of beekeeping himself. The first thing he did when building up Flamingo Estate was put hives in the garden, and now the venture offers a wide array of honeys, even launching celebrity batches with creatives such as Ai Weiwei and Tiffany Haddish. The new JW Marriott and Flamingo Estate signature honey melds California native mountain wildflower honey with holy basil and bergamot. The special adaptogenic and antioxidant-rich honey is incorporated in the food and beverage program, which features elixirs, cocktails, and savory dishes bursting with the unique flavors.

These exclusive products will be part of an immersive pop-up shop in key JW Marriott locations across the globe. The Suite Shop will be a special opportunity to bring the collection home including the co-branded honey, candle, and travel products. Visit the select locations in Dallas, Mexico, City, Madrid, Bengaluru, and New York to get the full experience.