Discover the Most Design-Forward Hospitality Suites at This Year’s U.S. Open

Over the past six years, tennis has seen a consistent increase in its popularity in the U.S., with the new healthy roster of American tennis pros bringing the love for the game back to its former 1970s and 1980s levels. It’s no surprise that New York is at the epicenter of local tennis fandom, with Nielsen citing a score 34 points higher than the national average. 

Of course, at the heart of it all is the U.S. Open, as the three-week tournament attracts over 1 million attendees and brings approximately $1.2 billion in revenue for the New York City area. With the renewal of America’s devotion to the sport, the USTA has embarked upon a massive renovation to modernize its hallmark tennis stage, Arthur Ashe, by 2027, with lead architectural firm Hok + Rossetti coming up with a genius three-phase plan so as not to interrupt play. Phase two focused on an expanded courtside bowl and two new dedicated luxury suite levels, finishing its completion just in time for the 2026 U.S. Open.  

The new suite-level renovations gave the U.S. Open’s heavy hitters the opportunity to debut new luxury, redesigned spaces showcasing their hospitality for clients on a level never seen before. Emirates, the airline partner for the U.S. Open for its 15th consecutive year, premiered a new 1,579-square-foot space featuring their A380 onboard bar with curated drink selections, offering their luxury in-flight experience on the ground for the first time ever. Fans lucky enough to enjoy the suite are treated to caviar, champagne, and other delicacies as they opt to watch the matches from the wood-grain and cream leather interiors reminiscent of Emirates premium cabins or venture courtside to enjoy a prime mid-court view.  

Over-the-top in-suite bars seem to be an ongoing theme this year, with Ralph Lauren unveiling a reimagined suite experience drawing upon their beloved New York City hotspot, The Polo Bar. Guests can enjoy signature cocktails including the Ridgway Margarita served in the Ashby Double-Old-Fashioned crystal glass with a crossed racket motif. 

Grey Goose partnered with Paris-based design firm Servaire & Co. for their new space, drawing upon The Grey Goose Hotel for inspiration. The sophisticated suite bedecked in the brand’s signature blue is a nod to its zesty ethos and is the perfect way to ring in its 20th year of partnering with the USTA. 

Lastly, Möet & Chandon, the official Champagne of the tournament, introduced a new drink, the Möet Serve, which will be served in a custom can modeled after a tennis ball canister. Guests can enjoy this new novelty in their hospitality suite and throughout the grounds, but the best place to imbibe is at their new racket-inspired courtside bar, which features cane siding and a vibrant red top.  

This is just the beginning, as more sponsors like Cadillac and Rolex have yet to unveil their new digs. With next year marking the end of the final phase of the new stadium, including a spectacular entrance designed in collaboration with Daniel Libeskind, 2027 will surely be a U.S. Open to remember.