Harry Nuriev in his installation, The Bedroom, at Design Miami 2021.
Photo: Lex Merico, Courtesy of Crosby Studios

Creative Mind: Harry Nuriev

The Russian-born visionary devises retro-futurist interiors, furnishings, and digital installations through his design firm, Crosby Studios

Harry Nuriev. Photo: Lex Merico, Courtesy of Crosby Studios

Worlds both real and simulated collide in the multifaceted practice of Harry Nuriev, a Russian-born visionary who creates retro-futurist interiors, furnishings, and digital installations through his design firm, Crosby Studios, which he founded
in 2014. “Virtual reality is not a joke anymore,” he says. “There’s a new universe of unlimited possibility.” 

The fast-rising talent offered a portal to this universe last year, devising a slick cyber showroom for the launch of his minimalist home goods line with retail site HBX. Nuriev further blurred the boundary at the most recent Design Miami/, where he installed a silver bedroom with a matching ryokan-style mattress and bedding, all made of a liquid silver vinyl resembling Mylar. “I started with the question: How can I make physical space that looks virtual?” he recalls. “Once inside, you feel like you’re in a rendering.” 

Harry Nuriev, The Bedroom, 2021. Installation view at Design Miami, 2021. Photo: Jeanne Canto, Courtesy of Crosby Studios

“This world is so colorful. Why should our living environment be any different?”

Harry Nuriev

Color Coded: Another recent project, a cyberpunk café in Moscow, features a reflective palette that comes punctuated with punches of acid green. Such bold use of pigment has become a signature for Nuriev. “This world is so colorful,” he explains. “Why should our living environment be any different?” 

Harry Nuriev, The Bedroom, 2021. Installation view at Design Miami, 2021. Photo: Jeanne Canto, Courtesy of Crosby Studios

Harry Nuriev in his installation, The Bedroom, at Design Miami 2021. Photo: Lex Merico, Courtesy of Crosby Studios

Looking Ahead: This year has already been busy for the artist: He designed a pop-up concept shop for Colette founder Sarah Andelman that debuted during Paris Fashion Week and crafted a trippy, mirror-filled boutique for Russian jewelry brand Avgvst in Moscow. More residential, commercial, and interspatial projects are forthcoming. “If someone needs our expertise, I’m always open if it clicks,” he says. “That’s what freedom in design looks like.” 

A version of this article first appeared in print in our 2022 Spring Issue under the headline “Creative Minds.” Subscribe to the magazine.

Cover: Harry Nuriev in his installation, The Bedroom, at Design Miami 2021.
Photo: Lex Merico, Courtesy of Crosby Studios

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